Zenith Partners with Rolling Stones Ahead of North American Tour


Zenith Partners with The Rolling Stones Again on the Verge of the 2015 Zip Code Tour

On May 24th, President & CEO of Zenith, Aldo Magada, attended the first stage of the Rolling Stones “Zip Code” North American tour, in San Diego, CA. To celebrate their 150th anniversary, the watchmaking brand has just launched the El Primero Chronomaster 1969 Tribute to the Rolling Stones. This Limited Edition of 1000 timepieces will be dedicated to the British rock legends.

This tour is truly a case of “when the stars line up”

In fact, the Star brand and the British rock stars have been collaborating since 2014. They share the same values: pleasure, daring, and authenticity.

The El Primero Chronomaster 1969 Tribute to the Rolling Stones is a real Rock n’ Roll timepiece which picks up on the Rolling Stones’ style; the coated black titanium case used in this new limited edition introduces a very dark, contemporary, rock-style look which is pioneering in its use of materials.



El Primero Chronomaster 1969 Tribute to the Rolling Stones, available now in our Aventura salon, $14,200

At 45mm wide, this bold timepiece pays subtle tribute to the band’s heritage in the use of the embossed Union Jack motif along the rubber and calfskin strap. Features include a chronograph function with subdials and an opening in the black dial which allows you to see the beating heart of the legendary El Primero movement.

Learn More About the 1969 Tribute to the Rolling Stones Here

The band has announced that they will kick off their new 15-city North American Zip Code tour in San Diego on May 24th. The tour will make stops in Columbus, Minneapolis, Dallas, Atlanta, Orlando, Nashville, Pittsburgh, Milwaukee, Kansas City, Raleigh, Indianapolis, Detroit, and Buffalo, before wrapping in Quebec on July 15th at the Quebec City Summer Festival.

Explore Our Selection of Zenith Timepieces Here

With two shows taking place so close to our luxury salons in Nashville, TN and Aventura, FL, we at King Jewelers can’t help but get excited for this sure-to-be legendary tour. We’re thrilled to have this striking limited edition timepiece in stock in our Aventura store.

So come on… Let’s rock with The Stars!

David King

Author: David King

David King is the Director of Business Development of King Jewelers. A Graduate Gemologist with specialties in luxury timepieces, diamonds, and marketing, his main responsibilities include advertising & marketing, events, watch buying, client relations, concierge services, website development, brand management, and business development.

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